Tuesday, March 20, 2012

Netflix Brazil VPN ipad

The goal was simple: Offer $1 million to the first group or individual who can improve Cinematchʼs ratings accuracy by 10%.  In order to give developers something to work with, the firm turned over a large ratings database (with customer-identifying information masked, of course).  The effort has attracted over 20,000 teams from 170 countries.  Not bad when you consider that $1 million would otherwise fund just four senior Silicon Valley engineers for about a year.  And the effort earned Netflix a huge amount of PR, as newspapers, magazines, and bloggers chat up the effort.  While Netflix gains access to Netflix Brazil VPN ipad any of the code submitted as part of the prize, it isnʼt exclusive access.  The Prize underscores the value of the data asset.  Even if others incorporate the same technology as Netflix, the firm still has user data (and attendant customer switching costs) that prevent rivals with equal technology from posing any real threat.  Results incorporating many innovations offered by contest participants were scheduled for Fall 2008 incorporation into Cinematch.Patron Saint of the Independent Film CrowdMany critically acclaimed films that failed to be box-office hits have gained a second life on Netflix, netting significant revenue for the studios, with no additional studio marketing.  Babel, The Queen, and The Last King of Scotland are among the films that failed to crack the top 20 in the box office, but ranked among the most requested titles on Netflix during the year after their release. Netflix actually delivered more revenue to Fox from the Last King of Scotland than it did from the final X-Men film11.In the true spirit of the long tail, Netflix has begun acquiring small market titles for exclusive distribution.  One of its first efforts involved the Oscar-nominated PBS documentary, Daughters from Danang.  PBS hadnʼt planned to distribute the disc after the Academy Awards, it was simply too costly to justify producing a run of DVDs that almost no retailer would carry.  But in a deal with PBS, Netflix assumed all production costs in exchange for exclusive distribution rights.  For months after, the film repeatedly ranked in the Top 15 most requested titles in the Documentary category.  Cost to PBS?  $012.Netflix has since begun trawling film festivals for gems to add to its long tail.   Eighty-five percent of films screened at Sundance don't get distribution deals, so Netflix may be the only chance for budding directors to get their work in front of a wider audience. Netflix even uses data mined from its Cinematch ratings and viewer request patterns to determine what to pay for distribution rights.  The offer price for Favela Rising, a documentary about Brazilian musicians, was determined after examining customer requests for documentaries and movies set in Brazil13.

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